Cookie Policy
Overview
Welcome to Shopuze's Cookie Policy. We believe in being transparent about how we use your data. This guide provides an in-depth understanding of the various cookies and tracking technologies utilized by Shopuze. Whether you're browsing our main website or shopping at a merchant's store powered by our platform, we want you to be informed about the tools we use. These technologies help us enhance your online experience, understand user behavior, and ensure the smooth functioning of our services. It's essential to be aware of how these cookies operate and the data they may collect, so you can make informed decisions about your online privacy.
Most web browsers allow you to control the use of cookies through their settings/preferences. However, if you limit the ability of websites to set cookies, it may worsen your overall user experience. Disabling cookies or deleting them can prevent some functionalities of our site from working correctly.
For detailed guidance on managing cookies, refer to your browser’s help documentation:We may occasionally update our Cookie Policy to reflect changes in our practices and services. If we make significant changes, we will notify you through our website or other means, such as email.If you have any questions regarding our Cookie Policy, please reach out to our Data Protection Officer at support@shopuze.com or use our contact form on the website.
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What are cookies?
When you visit many websites, including Shopuze, small data files known as cookies are stored on your computer or device. These aren't just random files; they serve essential purposes for enhancing your online experience.A cookie is a tiny data packet downloaded to your device during your visit to a website. It functions as the website's memory, enabling it to recall specific details about your visit and preferences.
On the Shopuze platform, we implement various types of cookies for several reasons:-
Essential Cookies:
These are fundamental for the site's operations, ensuring that it runs smoothly and securely. -
Performance Cookies:
Through these, we gauge how our website performs, identifying areas of improvement. -
Advertising Cookies:
These help us deliver relevant ads to you, enhancing your shopping experience. -
Social Media and Content Cookies:
These cookies let you interact with content from social media platforms and other media sources.
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What cookies do we use and why?
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The Essential Role of Cookies on Our Website
For an optimal browsing experience on our website, certain cookies play a pivotal role. These cookies not only facilitate smooth navigation but also ensure the proper functionality of specific features and grant access to protected sections of our platform.
One key aspect of our site's functionality is maintaining continuity across multiple pages. Take, for instance, when you're filling out multi-page forms. We employ user-input cookies during your session to remember and track your entries. This ensures that data you've previously entered remains consistent and is carried forward, even as you navigate to the next page of the form. By doing so, we aim to offer a seamless user experience, minimizing the hassle of re-entering information.
Your trust is vital to us, and we're committed to being transparent about our use of these essential cookies. While they're critical for the website's operation, we also ensure they respect and protect your privacy.
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The Essential Role of Cookies on Our Website
At Shopuze, we believe in creating a user experience that's uniquely tailored to you. To achieve this, we use functional cookies that play a pivotal role in personalizing your interactions with our site.
What do these cookies do? They capture and remember specific choices you've made and details you've provided during your visits. This could be as simple as recalling your username, your preferred language, or even the geographical region you're accessing our website from. The aim is to streamline your browsing by adjusting our site's content and features according to your preferences.
A prime example of this is our authentication cookies. These are a subset of functional cookies, designed to recognize you on subsequent visits. If you opt for the "remember me" option when logging in, these cookies ensure that you don't have to re-enter your credentials every time you visit. They not only provide convenience but also offer seamless access to content that requires authorization across various pages.
Here are some of the key functional cookies we employ:-
Security-Focused Cookies:
These are specifically designed to bolster the security measures on our platform. They monitor patterns that may suggest unauthorized or suspicious activities, such as repeated failed login attempts.While they are persistent, their lifespan is limited to ensure they serve their primary purpose of enhancing service security without compromising user privacy.
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Multimedia Playback Cookies (Flash Cookies):
These cookies are dedicated to ensuring seamless multimedia playback.They store essential technical parameters required to enhance your multimedia viewing experience, such as video or audio playback settings, including image quality, network connectivity speed, and buffering preferences.These cookies remain active only for the duration of your session.
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Load Balancing Cookies:
These are crucial for maintaining the website's performance by distributing incoming user requests efficiently across multiple servers.They ensure that, during your session, you're consistently connected to a single server from our pool. This helps in providing a smooth browsing experience without any unexpected interruptions or reloads.They remain active throughout your browsing session.
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User Interface Customization Cookies:
Personalizing your web experience is essential to us, and these cookies facilitate just that. They store and recall your preferences and settings across different pages, ensuring that you don’t have to reset your preferences every time you navigate through our site.As persistent cookies, they maintain your settings across different sessions, offering a consistent and tailored browsing experience each time you visit.
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Security-Focused Cookies:
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Shopuze's Commitment to Enhancing User Experience Through Analytics
At Shopuze, the heart of our mission is ensuring an unparalleled user experience. To continuously refine and optimize both our website and our commerce platform, we employ a suite of advanced tools.
Central to our analytical approach are reporting and analytics cookies. These valuable tools grant us insights into user interactions and behaviors on our website as well as on the storefronts of our merchants. Whether it's understanding the frequency of your visits or the specific sections you engage with, these cookies are instrumental.
However, it's essential to note our commitment to user privacy. The information these cookies collate is purely for statistical analysis. Furthermore, they operate using pseudonymous cookie identifiers, ensuring the data they gather doesn't directly identify you.With these insights, we aim to build an even more user-friendly and responsive platform, while always prioritizing your privacy and security.
Key performance cookies in our analytical toolkit include:-
Our Use of First-Party Analytics Cookies for Enhanced Browsing:
At Shopuze, we're always striving to understand our users better to offer a seamless online experience. A key tool in this endeavor is our first-party analytics cookies.They help us gauge the number of unique visitors to our platform, allowing us to understand our audience's size and behavior patterns.
By understanding user interactions, we can make informed decisions about where to refine both our and our merchants' websites. This ensures that every time you visit, you're met with an intuitive and efficient browsing experience.These cookies enable us to pinpoint the most frequently used search terms in search engines that guide users to our pages. Such insights are invaluable as they inform us about the content our visitors are genuinely interested in.
It's important to emphasize that our primary objective with these cookies is improvement, not marketing. They're not utilized to deliver targeted online advertisements but to offer insights for refining the user experience. Our goal is simple: continuous enhancement of our platforms for your benefit.
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Understanding Third-Party Analytics Cookies:
In our commitment to offer an optimized browsing experience, we don't just rely on our own tools. We also partner with esteemed third-party analytics providers, including Google Analytics, to gain deeper insights into user interactions on our website.
These cookies possess the ability to "recall" the actions and preferences of our users. They monitor how users engage with our content, noting behaviors from previous pages and their overall interaction patterns on the site.While GoogleAnalytics is a significant contributor, we have collaborated with several analytics providers. Each of these partners helps us to understand different facets of user engagement, ensuring a comprehensive analysis.
For those interested in diving deeper into the specifics of how Google Analytics works and its data practices, we recommend visiting Google’s information page
If you prefer to exclude your data from our Google Analytics reports, we respect your choice. Instructions for opting out can be found further below in this document, ensuring you have control over your data and how it's used.
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How Advertising Cookies Enhance Your Browsing Experience
At Shopuze, we aspire to offer not only high-quality content but also tailored experiences that resonate with your unique preferences and interests. These cookies play a critical role in curating marketing content that aligns with your interests. They ensure that as you navigate our website, the promotional content you encounter feels relevant and engaging.One of the unique capabilities of advertising cookies is their ability to "remember" your visit to our website. This assists in creating a more consistent and personalized user experience during subsequent visits.
To further enhance the relevance of the ads you see, we might share the data from these cookies with trusted third-party advertisers. This collaboration aims to provide you with advertisements that truly resonate with your preferences.While these cookies trace your device's activity across our website and potentially others, they're designed to respect your privacy. They capture browsing patterns but don't directly identify you as an individual. This ensures that you enjoy tailored content without compromising on your privacy.
In the absence of these cookies, there's a likelihood that the ads you encounter would be generic and less aligned with your interests, diminishing the overall user experience.For a deeper understanding of how companies harness cookies for targeted or re-targeted advertising.It's important to note that while we don't directly set advertising cookies on our merchants' platforms, individual merchants have the autonomy to implement them as they see fit.
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How Advertising Cookies Enhance Your Browsing Experience
In today's interconnected digital world, social media integrations and enriched content modules play a pivotal role in shaping a user's browsing experience.Many of the familiar social media functionalities, such as the 'like' button from Facebook, are facilitated by Social cookies. These integrations provide a seamless way for users to engage with content and share their preferences within their social networks directly from our website.Beyond social sharing, Content cookies support a range of tools that elevate the richness of content on our website. Whether it's enabling video playback, fostering community through comment sections, or offering other interactive features, these cookies ensure that the content is dynamic and immersive.
The primary motivation behind integrating these tools and modules into our platform is straightforward: to cultivate a more engaging, interactive, and user-centric browsing experience.It's important to be informed that some of the third-party tools and services we integrate may utilize cookies for varied purposes, extending beyond the primary function. These might include behavioral advertising, in-depth user analytics, or market research. These functionalities aim to offer a tailored browsing experience but can also provide these third parties with insights into user behavior.
Merchant/Seller storefronts
When merchants leverage our platform for their online storefronts, the following cookies are implemented for those browsing their sites.
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Essential Cookies for Seamless Store Operations:
Name Function Duration Used in connection with access to admin. 2y Used to track a user's session for new customer accounts 30d For shops where pricing currency/country set from GeoIP, that cookie stores the country we've detected. This cookie helps avoid doing GeoIP lookups after the first request. session Used for managing customer privacy settings. 1y/30min/2w Used to facilitate updating customer account information. 1 min Used to store a user's preferences if a merchant has set up privacy rules in the visitor's region. 1y Used for managing customer privacy settings. 1d Used in connection with checkout. 1y Used in connection with shopping cart. 2w Set after a checkout is completed to ensure that new carts are in the same currency as the last checkout. 2w A hash of the contents of a cart. This is used to verify the integrity of the cart and to ensure performance of some cart operations. 2w Used in connection with new customer accounts 1y Used in connection with buyer localization. 2w Used in connection with merchant login. 2y Used to identify a user after they sign into a shop as a customer so they do not need to log in again. 1y Used in combination with mobile apps to provide custom checkout behavior, when viewing a store from within a compatible mobile app. session Stores a digest of the storefront password, allowing merchants to preview their storefront while it's password protected. 2y Used to ensure our systems are working correctly 1min/session Used in connection with order status page. 3w Used in connection with customer authentication 24h Used in connection with the theme editor session Used in connection with the theme editor 16h -
Reporting and Analytics
Name Function Duration Track landing pages. 2w Shopuze analytics. 10min/30min/session/1y Shopuze analytics relating to marketing & referrals. 30min Shopuze and Google Analytics. session
Shopuze’s websites
When visitors access Shopuze's online platforms, we typically implement the subsequent Shopuze-specific cookies.
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Essential Cookies Required for Optimal Site Performance:
Name Function Duration Used in connection with browsing through site. - Used in connection with Shop login. 1y -
Reporting and Analytics
Name Function Duration Track landing pages. - Shopuze analytics. - Shopuze analytics relating to marketing & referrals. -
Indispensable Cookies for Ensuring Smooth Website Operations
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Reporting and Analytics
Third Party Description Privacy Policy Facebook Pixel We employ the Facebook Pixel tool to gauge and analyze user engagement on our websites. https://www.facebook.com/privacy/explanation Google Analytics We utilize Google Analytics as a tool to better understand and access user interactions on our websites. https://policies.google.com/privacy Google Tag Manager We employ Google Tag Manager as a pivotal tool to streamline and oversee our analytics service providers. https://policies.google.com/privacy -
Advertising
Third Party Description Privacy Policy Microsoft Advertising We utilize Microsoft Advertising as our primary tool to curate and present tailored ads to visitors of our websites. https://privacy.microsoft.com/en-ca/privacystatement Facebook Custom Audiences We leverage Facebook Custom Audiences to curate and serve personalized ads to those browsing our websites. https://www.facebook.com/policy.php Google We harness the capabilities of Google Ads to present tailored advertisements to visitors exploring our websites. https://policies.google.com/privacy -
Social Media & Content
Third Party Description Privacy Policy Facebook Connect We integrate Facebook Connect to provide visitors on our site with the convenience of engaging with and disseminating content through Facebook's expansive social network. https://www.facebook.com/policy.php
How long do cookies stay active on your desktop or mobile device?
The duration for which a cookie stays on your desktop or mobile gadget hinges on its type: either "session" or "persistent." As the name suggests, session cookies are temporary. They are designed to retain user data for the duration of a browser session. For instance, if you're shopping online, a session cookie helps remember items you've placed in your shopping cart. Once you close the browser or log out, these cookies are automatically erased.Unlike session cookies, persistent cookies don't disappear after closing the browser. They remain on your device for a predetermined period or until you manually delete them. These cookies serve multiple functions, such as remembering your login details or preferences for future visits, leading to a more streamlined and personalized browsing experience.
The duration a cookie remains can be vastly different based on its purpose.Every persistent cookie comes with an expiration date coded into it. While some might last for minutes or hours, others extend to months or even years. When reaching this expiration date, the cookie will auto-delete.Modern browsers offer the flexibility to manage cookie settings. Users can view their active cookies, their expiration dates, and can decide to delete them whenever they wish. This proactive approach allows users greater control over their online privacy.Some third-party software or security settings can clear cookies automatically. So, even persistent cookies might not always last until their preset expiration date if external factors come into play.
The lifespan of a cookie on your device can range from mere minutes to several years, contingent upon its type and the parameters set by the website. Regularly checking and managing your cookie settings ensures you remain informed and in control of your online footprint.
How to control cookies?
Various methods are available for you to oversee and handle cookies to your preference. However, it's essential to understand that if you choose to delete or restrict cookies, it might diminish the quality of your browsing experience. Some features and functionalities of our website might also become limited or unavailable.
By default, most web browsers are set to accept cookies. However, if you prefer, you can adjust these settings by going to your browser's "Settings", “Tools”, “Preferences” or "Options" menu. Within these sections, you'll find options to accept, decline, or get notified about cookies. If you need more detailed guidance on adjusting these settings, you can refer to your browser's "Help" section or visit dedicated online resources that offer step-by-step tutorials on managing cookies specific to your browser.
Many third-party advertisers and tracking providers, integral to our website's functionality, prioritize user choice and transparency. Recognizing the diverse privacy concerns of our users, these entities have provisions allowing you to opt out from their specific tracking systems. By doing this, you can have more control over your digital footprint and the data that's being collected about your online behavior.
It's essential to take an informed approach when navigating these choices. Each of these third-party services has distinct data collection methods, purposes, and storage durations. Therefore, diving deep into the provided privacy policy links can offer a clearer picture of what information they're gathering, why they're doing so, and how long they retain it.
Furthermore, while opting out can offer more privacy, it's also worth noting that some tracking helps enhance your online experience, providing content or advertisements tailored to your interests. Therefore, making an informed choice ensures you strike the right balance between privacy and personalization.
In summary, we strongly advocate for digital literacy and encourage all our users to understand the tracking systems they encounter and the choices they have. We've endeavored to make this process as transparent as possible by linking to relevant privacy policies and opt-out mechanisms. Empower yourself with knowledge and make choices that best suit your privacy preferences.
Remember, cookies don't just enhance your user experience; they also respect and prioritize your privacy.